Lessons from Carnival Cruise Lines

Posted on April 11, 2013 by Christine

We all have empathy for Carnival Cruise’s problems. Three major breakdowns in two months on full ships? What are the odds? How to do damage control? Think Tylenol. Back in 1982, someone put cyanide in Tylenol tablets. A few people died. Tylenol recalled all of their possibly compromised bottles, and then set aside marketing for six months. Then there was…

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Facebook Fan Numbers. Sometimes More is Just More.

Posted on April 9, 2013 by Christine

Much is made of the number of fans on a Facebook Fan Page. “Get me more fans! Hurry! I don’t care where they come from, get them!” Not so much, people. Sometimes more is not better; it’s just more. We have a client at Blue Shoe who has a strong fan base on Facebook. It was created by the owner’s…

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Webinar on the new Facebook Fan Pages

Posted on March 13, 2012 by Christine

Facebook is changing your fan page this week to the new format. It has bells and whistles but is hard to manage. Come spend an hour walking through the new page and let us help you make sure you use all that it offers. The webinar will include: New features on timeline How to market your fan page New post…

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Facebook’s Facelift: Launched December 6, 2010

Posted on December 9, 2010 by Christine

Keeping up with Facebook isn’t Easy…Here is our review of the Facebook interview on 60 Minutes this week. Facebook is putting out design changes faster than you can say social network. There most recent change is in the layout of the personal profile, or your personal facebook page. With the number of people using Facebook mobile now over 200 million,…

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Facebook Gets Personal

Posted on November 19, 2010 by Christine

Facebook Ads: Sniping the Socially Enthusiastic Consumer

Posted on November 8, 2010 by Christine

Is this a fad or a revolution? How has this social media phenomenon taken over our online social culture so quickly and grippingly? The conversation happening on sites like Facebook & Twitter is quick, witty, and provocative and has been proven to provide a ROI. Social media has created a compelling, online conversation that is only getting louder. Since social…

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Your Company Facebook Account

Posted on December 21, 2009 by Christine

How To Set Up a Facebook Business Account: “It’s free and anyone can join.” Go To www.Facebook.com See below for a step-by-step guide. Please don’t be intimidated by all of the screenshots and arrows, this is just to make it easy for you!

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